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Memphis’ Wiseacre Brewing expands Mid-South distribution, adds brewery tours

November 14, 2014 By: mike Category: Breweries, Craft beer, Distribution, Memphis

Wiseacre - outside
Press release:

WISEACRE EXPANDS MID-SOUTH DISTRIBUTION, ADDS BREWERY TOURS
Hometown brewery brings Memphis beer to North Mississippi and West Tennessee

Memphis, TN (November 2, 2014) — Memphis-based WISEACRE Brewing Company is sharing the love throughout the Mid-South by introducing its three year-round beers, along with a limited supply of specialty brews, into neighboring markets. Cans and kegs of WISEACRE’s Ananda India Pale Ale, Tarasque Saison, and Tiny Bomb American Pilsner, which was awarded a Bronze medal at the Great American Beer Festival in October, will be distributed in North Mississippi (Desoto County, Oxford, Tupelo, Starkville, Clarksdale) via Clark Beverage and in West Tennessee through Jackson, Tennessee-based Central Distributing. Both distributors will also supply these markets with WISEACRE’s seasonal and limited-edition beers as they are produced periodically throughout the year.

“Since Day One, we’ve had a better start to business than we could have ever imagined,” said WISEACRE’s brewmaster Davin Bartosch. “Whether it’s selling kegs to bars, cans at the retail level, or just across the bar in our Broad Avenue Tap Room, everything has exceeded expectations. The support of the Memphis community and the enthusiasm of WISEACRE fans made the expansion of equipment and staff possible earlier this year, and now they are enabling us to send beer into surrounding markets that have a great connection to Memphis already.”

Kellan Bartosch, Davin’s brother and business partner adds, “Memphis has a natural connection to our region from the history of the Delta Blues to the North Mississippi college student. That culture helps WISEACRE connect to the region as well. As we surveyed the beer and food scenes in Memphis’ surrounding communities, there were already a lot of folks who’d come all the way to our Tap Room to buy our beer and who were excited about getting our beer in their communities. It was just a matter of making sure that we could produce enough to supply those markets without jeopardizing our relationship with our loyal fans here at home. Those supporters, along with the unique tie WISEACRE has to the culture in Memphis, will always be the most important thing to us.”

In addition to expanding markets, WISEACRE will finally open up its doors for tours on to the public for weekly tours. Every Saturday at noon, starting on November 15th; the WISEACRE staff will give up to 40 guests a behind-the-scenes look at how WISEACRE brews its award-winning beer. Reservations can be made at wiseacrebrew.com. Additionally, starting November 13th, WISEACRE’s taproom has expanded hours, staying open until 9PM Thursday through Saturday.

WISEACRE opened in August of 2013 after the brothers gained experience working in the brewing industry around the country. Their brewery and taproom are located at 2783 Broad Ave where they made 27 beers in year one ranging from German lagers, to hoppy American styles, complex and boozy Belgian beers, and barrel aging to boot. For more information visit www.wiseacrebrew.com.

Memphis’ Wiseacre Brewing to release Holy Candy in bottles

October 10, 2014 By: mike Category: Breweries, Craft beer, Memphis

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Holy Candy, a Belgian Dubbel brewed with figs, is the latest special beer to be bottled by Memphis’ Wiseacre Brewing Co.

Tall bottles of Holy Candy, 6.2 ABV, will be available in the Wiseacre taproom this weekend and available in stores soon.

TN at GABF: Wiseacre, Yazoo, McHale’s win medals at 2014 Great American Beer Festival

October 04, 2014 By: mike Category: Breweries, Competition, Craft beer, Events, Memphis

Three Tennessee craft breweries — Memphis’ Wiseacre Brewing Company, Nashville’s Yazoo Brewing Company  and Chattanooga’s McHale’s Brewhouse — won medals today at the 2014 Great American Beer Festival in Denver.

Wiseacre Tiny BombThe festival, in its 28th year, is the largest commercial beer competition in the world. A total of 234 different breweries won either gold, silver or bronze medals in 90 beer categories covering 145 different beer styles.

Wiseacre won a bronze medal for its Tiny Bomb in the German-Style Pilsener category (75 entries). This was Wiseacre’s first year to compete at GABF.

Brothers Davin and Kellan Bartosch opened Wiseacre on Broad Avenue in 2013. Tiny Bomb, available on draft and in cans in the Memphis area, is one of the brewery’s two year-round beers, along with Ananda IPA.

“It’s great to be recognized for something that you have worked so hard on for so long, especially by my peers, the greatest beer judges in the world. Pilsner is among the most difficult styles of beer to produce and we are glad to be honored in this way. I almost cried,” brewmaster Davin Bartosch said in a press release.

Added Kellan Bartosch: “With Firestone and Russian River being the other medalist in the category as two of the most highly acclaimed breweries in the country, it says a lot about the internal admiration for Pilsner among brewers. Craft beer drinkers often stick to mega hoppy IPAs or big stouts, but external appreciation for tasty lower ABV beers is on the rise and Tiny Bomb made here in Memphis can now be considered a leader of the pack on a national scale.”

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Bronze medal for Tiny Bomb #gabf

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Meanwhile, Yazoo captured the bronze medal in the Wood- and Barrel-Aged Sour Beer category (65 entries) for its Cherry Deux Rouges, part of the Nashville brewery’s Embrace the Funk series. The medal is Yazoo’s fourth overall, having won twice for its Hefeweizen and once for Sue.

The final Tennessee winner was Chattanooga’s McHale’s Brewhouse, which won a gold medal for its Scottish Pride beer in the Scottish-Style Ale category (51 entries). It’s the first GABF win for McHale’s Brewhouse.

A huge congrats to all the Tennessee winners!

Memphis beer events: Wiseacre and High Cotton Oktoberfest celebrations, plus Bacon & Beer Fest

September 25, 2014 By: mike Category: Breweries, Craft beer, Events, Memphis

With the change of the seasons, Oktoberfest celebrations are upon us. Here are some Memphis beer celebrations over the next two weeks:

Wiseacre OktoberfestWiseacre Brewing Co.’s Oktoberfest is Saturday, Sept. 27, from 11 a.m. to 6 p.m. at the brewery, 2783 Broad Ave. The second-annual event features the Mighty Souls Brass Band playing polka music, $1 off beers for wearing German garb, plus $5 stein glass fills.

Andy & Michael from Andrew Michael Italian Kitchen and Hog and Hominy will be on site making some good eats, including sausage. Be Sweet Bakery will also be on hand with German-inspired desserts.

Wiseacre will have the final kegs of their German-style beers,  Dr. Gibbler Smoked Helles, Uncle Puppy Hefeweizen, Schweinhelmüt Berliner Weisse, Young Turk Pale Bock to go alongside the shining star of the day, Wiseacre’s Oktoberfest. There is no cover charge.

 

Oktoberfest MemphisHigh Cotton Brewing’s Oktoberfest Memphis is Saturday, October 4, from noon to 7 p.m. at the brewery, 598 Monroe Ave. The first-annual event will have something for everybody — circus performers, polka music, games for the kids, oh, and all the beer you want.

For $40, your “ticket to Bavaria” includes open taps all day, locally made bratwurst and other German fare, the first taste of High Cotton’s new Oktoberfest Lager, an exclusive beer selection not available in Memphis, plus fun and games for the entire family. Kids under 12 get in for free.

There’s also a VIP option for $75 that includes the following extras: all-you-can eat German-style buffet, locally raised whole pig roast, Oktoberfest t-shirt, expanded beer selection and a commemorative glass beer stein. You can buy tickets here. A portion of all proceeds go to Grow Memphis.

 

Drake & Zeke's Bacon and Beer FestivalDrake & Zeke’s Bacon and Beer Festival is Sunday, October 5, from 10 a.m. to 6 p.m. in the Minglewood Hall parking lot, 1555 Madison Ave. The event, presented by 98.1 The Max, features beer and teams competing in a bacon cooking competition to win over $1,000 in cash prizes.

There will also a kids play area and music from Rosco Bandana, 2 Mule Plow, Will Tucker and Charvey. Admission is $7. Volunteers from the Ronald McDonald House will also be on site accepting donations.

More information about the event can be found here.