Boscos unveiled a new 30-second advertisement Thursday touting its “fresh beer” that’s set to start airing next week.
In the ad, a customer knocks over a pint of a Boscos ale, but there’s no crying over spilled beer. “There’s always fresh beer at Boscos,” the brewer declares.
Boscos has locations in Memphis, Nashville and Franklin, TN; and in Little Rock, AR. Ads have been crafted for each location.
Check out the video:
The Mobile Press-Register had a nice story last week on Lucky Town Brewing Company, which is in the midst of a Kickstarter project to raise funds to become a commercial brewery.
Lucky Town, based in Jackson, Miss., would be the state’s second craft brewery. Through its Kickstarter project, Lucky Town is asking for $20,000 but has a higher goal of $40,000 for start-up funds.
For now, Lucky Town Brewing Company is a “very well put-together concept,” says Lucas Simmons, brewmaster for the yet-to-be brewery. He’s been homebrewing for nearly nine years, but it wasn’t until he took home awards for stout and overall high gravity beer at the 2010 Outlaw Homebrew Competition in Hattiesburg that an old college friend from Mississippi State suggested he pursue it as a career.
That friend, Chip Jones, is now distribution and sales manager for Lucky Town. Special Events Coordinator Angela Blackburn and R&D Manager Brandon Blacklidge fill out the four-person team, who are all in their late 20s or early 30s and “who kind of merged into something more [than friends],” according to Simmons. “It’s kind of been fortuitous that we’re friends, but that on top of that, we’re all hard-working and very motivated and contribute different things.”
Read the full story at al.com. And check out the video below from the folks at Lucky Town.
Registration is under way for entries into the 2012 Bluff City Brewers Extravaganza, the annual homebrew competition sponsored by the Bluff City Brewers & Connoisseurs of Memphis.
Final judging for the contest will be held Feb. 18 at Boscos Squared in Midtown Memphis, but the deadline to enter is fast approaching.
Registration forms and entries must be received by Feb. 3.
Mid-South brewers can drop off entries at Mid-South Malts, 741 N. White Station in Memphis.
For brewers who need to ship their beers, send entries and paper forms to:
Delynn Byars
2244 Lake Hill Court
Cordova, TN 38016
Click here to download an electronic entry form that you can fill out and print and e-mail to Director@BluffCityBrewers.com. Then, go here to download a bottle ID label sheet. A label must be filled out and attached to each bottle. To pay, use the “add to cart” button at the bottom of this post.
Two bottles are required per entry, and each entry costs $7.
The contest is a full 28-category American Homebrewers Association Sanctioned Competition Program event and is open to all homebrewers.
The guys from Yazoo Brewing Company in Nashville are headed back to Memphis to host another beer fun run, and this time they’re coming to Midtown.
Yazoo will host the “Barely a 4K Beer Run” on Feb. 11 in Cooper-Young, beginning and ending at the Young Avenue Deli. The 2.5-mile run starts at 10 a.m., but you need to check in between 9 and 9:30.
With your $15 registration, you get a special “Barely a 4K Beer Run” T shirt and two complimentary Yazoo beers.
Here’s more from Yazoo:
There won’t be any challenging hills, nor will there be any time chips for your shoes. We are just jogging around the neighborhood and having some tasty beverages afterward. … As with all of our Barely a 4K Beer Runs, we will not be shutting down streets or stopping traffic, so you are running at your own risk. Heck, you don’t even have to run if you don’t want, but it is always a lot more fun if you do! All participants must be 21 or older, and we will be checking ID’s during the check in period before the run.
Yazoo hosted its first Memphis beer run in December, taking runners through historic Downtown. It was a blast. For more on the December run, check out FuzzyBrew’s recap of the event.
To register for the Feb. 11 run, click here. To view a map of the course, go here.
